Sharing Is Caring? Conflict and Value Codestruction in the Case of Sharing Economy Accommodation

Using the context of sharing economy accommodation in London, current research adopts a stakeholder causal scope approach, to explore conflictual relationships between guests, hosts, and locals support development effective conflict management strategies. The means-end chain analysis method is combined with critical incident technique investigate causes its consequences on value cocreated during interactions. Our findings indicate that interest, relationship, values, information, structural issues can cause conflict, leading loss personal, financial, environmental, material, social resources. Unless resolved successfully, this may result further resources codestruction. This negatively influence social, economic sustainability accommodation. Effective strategies, such as consistent policies communication channels, are required enable corecovery cocreation, through recovery lost